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January 30, 2023

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Almost every big tech company is facing layoffs, even though most are making decent profits. Many people have never seen large layoffs like this, so the honest question is why is this happening? Is it the fault of fashion, fatigue, or something more secular? You can’t dismiss fashion in a monkey-c, monkey-dow way.

Since there’s a fair amount of overlap between many tech companies, especially those that harvest user data and sell it to advertisers, each will want to cut costs to remain competitive in the eyes of its shareholders. So you see companies cutting about 10% of their workforce – about 200,000 techs so far – possibly the least productive people.

But how did they become so relatively unproductive? Two ways: gradually and all at once.

Many tech companies hired extensively during the pandemic, believing that we are moving towards a new way of working. For the most part, those hires received insufficient onboarding and leadership from remote owners, and many didn’t get up to speed. That’s the sequential part.

When we decided the pandemic was over, it happened all at once. OK, not really over, but we were out of patience for being patient – and we needed to get back to the offices. We learned that working from anywhere isn’t all it was supposed to be.

So, although remote work is still a possibility, management would like to see cubicles in the buildings they’re paying big bucks not to occupy. If you haven’t been in office long enough, you’re wasted.

Spreading

However, I see a more secular explanation, and it goes like this. Every great invention has some important parts. The first is the obvious invention piece, and the second is everything else, which scholars call diffusion.

Spreading a new idea in the society is very costly as it requires a lot of people to work. In the nineteenth century, new networks of transport and communication required many people to lay rails, lay wires, build bridges, erect buildings and make ports accessible to large ships Can go It’s a long list and it’s just one example.


The technological revolution of the 20th century also required the creation of a large infrastructure. True, businesses were the ones stringing cables into their buildings, and other businesses were building the computers, routers, server farms, and eventually cloud infrastructure. But that buildout was real, and it took decades.

The most recent change during the pandemic marks another spread, this time, of people back in their home offices. Industry pitched in big time to support the buildout. But then, midway through, everyone said wait a minute. The current great layoffs (to pair with the great resignations) are partly a symptom of never-ending attention from management.

We’re not working with an inventory system, so what’s in last doesn’t necessarily include all the layoffs. Sellers likely look to the people best suited for the job in their layoff discussions, and the result is what we see.

recession

It’s an inexact science that you can see from those nice round numbers that vendors are declaring. Part of the thinking, of course, will be related to what a company sees in the coming months, and many are thinking bearish.

However, there are recessions, and there are recessions.

A classic recession occurs when inventory builds up, and businesses need to clear warehouses at discount prices. At that point, businesses need fewer people to make things than there are to fill warehouses.


But the tech world isn’t looking at a classic recession scenario. Many people make things that are not usually stored; They are not tangible; they’re services, so worry less demand where more productive capacity means turning up the dial

The reason it is secular is that companies need to reduce productive capacity. One way or another, many have concluded that they have built as much infrastructure as is needed, at least for the time being.

looking for rent

Instead of growing rapidly, many people are exploring what it means to grow organically – or at the same rate as the population. For example look at Facebook or its parent Meta.

Facebook is starting to falter; Its strong growth in users is making the most of it while it makes more money. In the US, it may be losing users who are over the age of 25. Its new augmented reality products haven’t caught the imagination of someone named Zuckerberg.

As I noted a few weeks ago, Apple hasn’t introduced much that’s really new in several years. Now it’s going to advertise a move that some economists call rent-seeking in which a business tries to make more money on existing investments (its data) than on new products.

market saturation

Long story short, the secular recession is a huge concern for tech and the economy. No, the technology is not going away; It is now woven into the fabric of our lives. But it has reached a saturation point where it faces severe commoditization and price pressure, and real growth is challenging.

Steel manufacturing was once in the same state as technology is today. In the 19th century, many products were made of steel, including railroads and steamships, but also modern high-rise buildings and the then-new automobiles.


We still use steel, and to a much greater extent than before. But now everyone makes steel. It has been commoditized, and the market is flooded with product, some of it selling for less than the cost of production.

In addition, other products such as aluminum, plastic, and carbon fiber weigh less and are just as strong or better suited for the purpose, so why not use them?

my two bits

I am sure technology is moving in that direction. It will take time, but the latest innovations in AI that write passable prose and draw strange but interesting pictures could speed up the process.

Just as there was life after steel and there will be life after the railroads and all the stuff of the 19th century, there will be life after technology. The important thing is that there are still many jobs in tech, so there is no need to panic. Still, the latest round of layoffs is a cautionary note.

What else can we do with what we know about technology? This is a question that should be on the minds of all of us.

I’ve been mulling over the concept of digital views for some time now. With issues surrounding climate change, living where some of the best views exist is not only expensive, but with rising sea levels and the potential for flooding, ocean views also come with undesirable risks. I once dreamed of living where I could see and hear the surf. Now? Not so much.

But what’s worth seeing? All else being equal, a space with a view will cost more than one without a view. But what if you could buy the scene and put it in any home? That’s what Liquid View has to offer. Depending on how large a scene you want, for between $25,000 and $100,000, you can purchase a stunning digital scene and place it in any home, regardless of location.

Let’s talk about that this week, and we’ll close with our product of the week, a new backpack from Dell’s Alienware unit that could be the perfect solution for someone who travels with a gaming laptop.

The promise of a digital scene

Growing up, one of my favorite books was by Robert A. Heinlein’s “The Door Into Summer”. The title comes from the main character watching his cat during the winter as he tried every door in the house. Knowing that it is cold outside, the cat keeps looking for the door that opens in summer, where going out does not threaten its existence.


One of the largest affordable apartments I lived in when I first moved away from home was great, but the views were terrible. It had a washer and dryer, a large kitchen, two large bedrooms, and a nice living room, but the view was onto a small, fenced-in yard, and the back of the apartment was decidedly industrial and not attractive at all. However, it was convenient and cheap for my workplace.

Later, I moved to a smaller studio apartment with a nicer view because, for me, that view was important to my state of mind. That latter apartment had two-story-high windows that looked out onto an almost exclusive small pool and garden-like common area. It was one of my favorite places to stay, even though it was quite small.

The idea of ​​being able to pipe a view into any home has long fascinated me, so a few years ago, I invested in the Atmoof Window 2, a 27-inch display you can hang from your wall And can feed in remote scenes – some streamed in real time, others taped. I still use this window that shows views of the International Space Station, views of famous landmarks, and even the undersea view that James Bond’s Dr.

But 27 inches isn’t too big for a window. You can buy and link up to three of these displays to create a bigger view, but even then, each window is very small.

Atmoph displays windows 2 - 3

Atomof Window 2 | image credit: atomof


At around $350 for a single panel it was affordable, but while attractive the result doesn’t really provide the virtual viewing experience I thought was possible. Oh, and you’ll have to pay a modest monthly fee to access over 1,000 viewing options.

liquid view

I recently heard about Liquid View, a much larger 75-inch and far more expensive Sony commercial-grade solution, but the result is very close to the Virtual View concept I was looking for. What makes this solution more expensive is the larger panels (again, up to three) with professional-quality displays. The difference between consumer and industrial displays is that consumer displays are not designed to run 24/7 as they will wear out, whereas commercial displays can run all day if necessary.

When framed in a wall, large displays appear more like windows and better convey the illusion of a realistic scene. Like the Atmoof product, they have a variety of visual options. Once professionally installed (hiding the power cord to hide the fact that it’s a display), you end up with something that looks and feels like a real window Big enough to be seen.

Liquid View Windows

Liquid View Windows | Image credits: LiquidView


With the advent of generative AI, there is future potential for these windows to display both the real world and computer-generated scenes. For example, how about a view to or from Hogwarts? Or a view from a window in Titanic looking out to Atlantis, or a fictional steampunk moon colony?

Often when you walk into an office, the scene establishes how impressive the person you are meeting is. Offices have visible status symbols. I once gave up going into the office from a large cubicle because the view from the cubicle was incredible (it was of an amusement park), while the office’s view was of the rest of the office (no exterior windows).

When I was at IBM, to prevent people from fighting to see the cubicles and offices, they built a giant glass building with walls inside of glass, so no one could see outside that solid wall except pedestrians. Neither got the view. The exterior of the building was stunning; Inside it was like a gloomy tomb. It was a terrible place to work which could be changed if employees could be provided with a digital view of their choice away from the windows.


I can imagine a future where a real view is less valuable than a digital view, and some kids who grew up with a digital view are upset that they can’t change the window view in their next house. Can

Although the cost is not trivial. A single panel costs around $25,000, and a three-panel solution, which is where this technology really shines, costs around $100,000. Plus, if you can’t find an empty wall that could use a window, retrofitting can be a problem.

I would expect this solution to be best where it is designed into the house, condo, or apartment rather than retrofitted because the $100,000 added to the cost of a house would increase to offset the value of the property to see otherwise Should pay the cost. But it can be difficult to remove existing windows to install digital windows in a home.

Additional Benefits

The cost of technology depreciates over time. Were this view solution to cost close to the cost of a glass double- or triple-pane window and were widely used in homes, you’d get some secondary benefits.

One is that windows leak heat badly, so losing them should save a lot on cooling and heating costs and reduce the load on your heater and air conditioner. In areas with extreme wind, hurricanes, tornadoes, etc., often the reason a house explodes is due to window failure causing excessive pressure on the house. If you don’t have windows, your home is more likely to survive a high wind event.

Finally, if the front door is secured, thieves use windows to case and break into the home. Losing the windows would make the house more physically secure. Furthermore, as we move toward 3D-printed homes, dealing with the structural issues of installing windows will reduce construction costs and significantly increase construction speed.

However, you need to take into account the reduced ability to get out of the house in case of fire. That issue will need to be considered in the design of a house with a digital view.

wrapping up

The Metaverse is talked about often – more so this month, given that Microsoft just exited the segment. But what if you had digital windows and a view into this rendered world so you could create any scene you wanted, and your only limit would be your imagination?


Imagine a plant manager working remotely, with a view from their home of digital twins that represent the inside of the plant they manage. Or a port manager can remotely view the port they manage from their home office as if they were on site with a large window. Alternatively, they can watch their home, pets or children while in the office for peace of mind.

Or, if movement is detected, you can automatically transfer the living room view to security cameras around the house.

I have a large window in my home office, but the view of the river flowing behind my house is on the opposite side of the house from my office. With a digital window, I could move that view to look at the river instead of my driveway, which I do now.

I expect virtual visuals to be our future, and companies like Atomof and LiquidView are creating that future for us today.

tech product of the week

Alienware Horizon Travel Backpack 18

Gaming on the road is potentially great. With increased bandwidth on airplanes and Wi-Fi readily available in airports and hotels, being able to pass the time gaming should be one way we stave off the boredom and homesickness and distractions on the road. Can stay outside

However, there are some issues. We still don’t have much room on a plane for a gaming laptop and a mouse, and gaming laptops tend to be large and heavy, making them a problem to carry.

I once carried a large Gateway gaming laptop that was so heavy that when I took the backpack out of the car and slung it over my shoulder, the zipper ripped open, and the computer went flying across the parking lot (which ended well for him). Did not happen) laptop). Recently, I traveled with the latest Alienware 17-inch laptop. When I packed it up and its power supply, I didn’t have room for anything else, so I had to put the laptop in a bag.

The Alienware Horizon Travel Backpack 18, priced at $149, is the closest thing to a complete gaming backpack I’ve found so far.

Alienware Horizon Travel Backpack 18

Alienware Horizon Travel Backpack 18| Image credit: Dell


It has strong zippers that shouldn’t rip, is large enough to carry a gaming laptop and power supply, with enough room for clothing and travel essentials, and is attractively distinctive with the Alienware logo — but not so much that You would be embarrassed if your boss or co-workers saw you with it.

This backpack also has an RFID-protected pocket where you can keep your credit cards to protect them from being scanned remotely.

Alienware Horizon Travel Backpack 18 RFID Safe Top Pocket

Image credit: Dell


It’s weather-resistant (water and laptops don’t mix), shockproof, has excellent shoulder padding, TSA-friendly, and has a scratch-resistant interior which is great because large laptops can really make a mess inside an otherwise nice There are bags. TSA-friendly means you can open the backpack without removing the laptop to pass TSA screening, which is a lot less hassle when going through the TSA scanning process.

The Alienware Horizon Travel Backpack 18 is well designed and meets the needs of a mobile gamer, and it’s my product of the week.

The opinions expressed in this article are those of the author and do not necessarily reflect the views of ECT News Network.